Ever wonder if it’s actually possible to EXPAND your business while having the freedom you started it for in the first place?
I did, too! Nice to meet you, I'm Tracey Jazmin but you can just call me Tracey – Business Strategist, Mindset Coach and Hustle Hater.
You’re a visionary women entrepreneur and a high-achiever who’s been making things happen in your business and impacting the lives of so many.
But, the one thing I know for sure is that you didn't start your business to have your face stuck in your laptop past 5pm, missing out on what's important to you and sacrificing your health just to reach some stereotypical version of success. Am I right?
I'm here to support you in building and scaling a business that fits into the life you'd love, not the other way around. Because anything less, is sacrifice.
Let's do things differently!
Now, what about the opposite?
The difference in how you show up, your energy and the actions you take is massive. The difference between where you are and where you want to go is all in your mind.
+ those strategic next steps, of course!
I’m here to support you in making these shifts, becoming more aligned and doing the things you know will close the gap between where you are and the business and life you know you’re meant for.
You know, like this…
Slow mornings & spacious days waking up feeling excited, motivated and inspired
Spending your days doing meaningful work that you love with people who see the value you bring to the world
Fulfilling travel & life experiences and the flexibility in your schedule to make them happen
Having clarity in your next steps. self-awareness and accountability to make them happen
Being present with your favourite people and enjoying the little moments in life
Amplifying your income to support your lifestyle while making an impact in the lives of others
Being the woman who prioritizes her self-care, rest and overall well-being with ease
It gets to be different for you
Heck yes, I'm here for this!!
Going from burnout to balance, pivoting industries twice & growing three six figure+ businesses in 11 years
Nice to meet you, I'm Tracey!
I'm that person who looks forward to the people they'll meet on vacation so in case it wasn't obvious, I'm so excited to connect with you. I can't wait to hear your story, your challenges and all that you know is possible for you.
Small talk? Not around here.
Something in me couldn’t settle for this kind of life… I thought, “There has to be a better way.”
Growing up, I didn’t think it was possible to make enough money doing what you loved. I saw my parents work jobs they hated and left them dreading Monday morning.
I told my boss, “You can’t make money being a photographer.” to which he replied, “Not with that mindset you can’t.”
(isn’t life funny? lol).
I was unfulfilled, disconnected and miserable trying to create this so-called dream life but behind the scenes I was eating, sleeping and breathing photography.
It was a pivotal moment in my life that was the catalyst to leaping into entrepreneurship as a wedding photographer at 23, pivoting into brand photography at 26 and eventually uncovering my greater purpose as a business strategist and mindset coach. I've become the woman who fiercely believes her dreams are inevitable.
In 2012, I was working a soul-sucking 9-5 in the finance industry when I was called into my boss' office, fired on the spot for sending out resumes on my work computer and told to go be a photographer.
I had no clue how to get off the rollercoaster until I understood how to use the power of my mind, energy and actions to change everything for myself.
Weeks turned into months where my limiting beliefs, fear and self-doubt dictated my growth.
Along the way I've become close friends with burnout, overwhelm, imposter syndrome, the fear of failing and believing I wasn't worthy to name a few.
Today, I'm living that reality – the one filled with spacious days where I look forward to (most of) what I get to do and have time to dedicate to the things that matter to me like travel, my loved ones and of course making myself a priority. I've been able to make an impact in the lives of so many women, changed the trajectory of this small town girl's life, moved across Canada and done things I never thought possible.
11 years later, I’ve proved myself wrong – it is possible to create an income doing what you love that supports the beautiful life you’d love to live.
Now, I get to educate, expand and empower women in business like you to do the exact same thing by giving you the clarity, guidance and next steps you need to make it all happen.
Are you ready for what's on the other side?
Yes! how can you support me?
MY 11 year JOURNEY of entrepreneurship
MARCH 2013
Quit my 9-5 soul sucking job to go full-time in my business as a wedding photographer.
2013-2016
Living in Ontario, I hyper focused on building up my wedding photography business in Ottawa as a solo entrepreneur. It was a lonely ride..
October 2016
I moved from Ottawa to Edmonton, and restarted my entire wedding photography business in a province where I knew no one.
OCTOBER 2017
I met a local interior designer in Edmonton who was a blogger. This is when I fell in LOVE with brand photography and did both weddings and branding.
JUNE 2019
The time had come.to officially let go of my first love – wedding photography and pivot fully into brand photography.
2019
This is where burnout and I met and got very well acquainted with each other. I had built a six figure+ business, but at what cost?
2020-2021
I was on a trip with a friend finishing up the wedding contracts I had signed, when I had this intuitive nudge that I should be a business coach. It felt CRAZY to admit, and that's when I began searching for a coach to support me in my journey and then get certified as a Neurolinguistic Practitioner.
2021-2023
While building up the coaching side of my business, I had another intuitive nudge that it was time to let go of the brand photography part of my business and focus solely on supporting women entrepreneurs in creating more wealth, well-being, freedom and confidence in their businesses.
2024 and ONWARD
I've been focusing my time of increasing my skills by getting trained in behavioural psych, refining my practices and focusing on my own next chapter.
← Head back
"Tracey changed the way I view running a business and empowered me to build a sustainable business filled with ease, joy, and FUN!"
In just 6 months, I feel lighter, happier, balanced and have been able to craft a much more intentional, freedom-based work schedule. I no longer feel like I have to be chained to my desk, and constantly working in order to build a successful business. I now realize that prioritizing my wellness & mindset before I dive into my work is an act of self-love. I celebrate the little wins and internalize them, enjoy the little moments in all that I do, and have boundaries around my life and business.
— Jess, Brand & Web designer
"I learned to start trusting my intuition again. I am so much more confident in all of my decisions now!"
Working with Tracey gave me permission to really take control of my life and taught me a lot about myself and how I deal with things. I know now that I am more than capable of creating the life of my dreams. I finally feel like I'm breaking down that wall. Everything I need is within me. I can't thank Tracey enough. What she is doing is so amazing. I've done education before, I've done programs before but nothing has ever had me feel so cared for, and respected and supported the way that I do right now. It's all been invaluable."
— Jackie, Brand Photographer
"I now have time freedom to fill my cup, focus on my health, and be with my family - without feeling guilty or behind.
Working with Tracey not only changed my business, it changed my life. I have a new found confidence, deeper understanding of myself and can recognize my patterns. I highly recommend the MM to anyone who is feeling stuck, overwhelmed or burnt out in their business no matter what stage they are at. This was the most game-changing investment I have made for myself and my business. I am leaving my 9-5 feeling confident and ready to be a full time entrepreneur knowing that I will continue to level-up and can handle any challenges that may be thrown my way.
— Vanessa, Brand & Web designer
"I was surprised by how easy things feel and become when I am doing things in alignment"
I knew that something was holding me back from stepping into the next level in my business but I was really surprised to learn how much it was just my internal thoughts/beliefs. I have shifted my whole business and was able to map out what I want my coaching business to look like for the next year. I now have a clear idea of the steps I need to take to make everything happen. Working with Tracey really helped me see the places where I wasn't going deep enough because of fear or shame. I have learned to move through things instead of try to avoid them and I have learned new tools that help me when things start to feel like a lot.
— Dani, DANI RODRIGUEZ & CO.
"I've triped my average monthly income"
"My business is now flourishing. I'm not over scheduling myself. I'm charging more. I've gained so many new clients in the past few months. I have more free time for my family. I'm able to take time for myself without feeling guilty about it. I have so much more confidence in myself and my work. I no longer feel like an imposter in my industry. Tracey is the most amazing coach! She not only taught me to respect and care for myself she taught me how to make my business so so amazingly successful. She has such a positive outlook and attitude she makes even the hard days better. Her teachings were the beginning of a new track for my career and I'm so happy I took the leap!
— Kalla, Photographer
MINDSET COACHING AND BUSINESS STRATEGY FOR FEMALE FOUNDERS
Real client results in 4-6 months
Sustainability
Confidence
Freedom
Alignment
Growth
Here’s the thing, none of these women are special or have something your mind is telling you, you don’t.
PS, if we’re gonna be friends, you should know these things:
Profiles
GO-to Drink
Favorite meal
Music
Toxic Trait
Greatest Skill
Favourite Past Time
Travel Spot
Always wanted to
Hidden Talent
Greatest Fear
Biggest Dream
1/ 3 Projector
Gemini Sun, Scorpio Rising, Taurus Moon
Malbec, Paloma or Latte
Is charcuterie a meal?
Latin, yet I can't understand a word
Deep life convos
Napping
People watching
SoCal
Learn to play the guitar
Singing
Not living up to my potential
To write a book
Join the visionary women just like you
Who believe in building a freedom-filled, life-giving, and financially empowered life and business. Women who are intentional, self-accountable, and make their well-being a priority.
So now what?
Explore Services
Wondering what could be possible for you? Become inspired by the stories and successes of high-achievers like yourself who've worked with me in the past in my signature programs and offers.
Read Success Stories
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Get inspired
Let's connect, answer your Qs and explore all that could be possible for you over a 30 minute Zoom call. Together we'll discover the most aligned next step for you.
PS, I can't wait to meet you
Book A Clarity Call
LEt's connect
No matter the level of support you'e looking for as a visionary entrepreneur, you'll find multiple options to further your business in both group and individual settings.
© 2013 Tracey Jazmin
BRand & Web Design by Studio Crescent
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Photography by Detoured Creative
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